IDUN Minerals Magna Mascara

I’m happy to present IDUN Minerals. This is a Swedish beauty brand created by researchers and dermatologists who create mineral-based products that are suitable for all skin types, including sensitive skin. The products range from skincare to makeup and accessories, and they are not tested on animals. Today I will write my review of their Magna Mascara that I won in a Facebook giveaway.

idun minerals magna mascara review bunnyechoes

IDUN Minerals Magna Mascara Review

This mascara promises to add more volume to your lashes by coating them with its ophthalmologically-tested formula.

IDUN Minerals mascara Magna gives full lashes – instantly. The instant volume mascara builds maximum volume with only a few strokes.

idun minerals magna mascara review bunnyechoes

The formula is indeed creamy and easy to apply. Because it contains “highly purified mineral pigments”, it’s also suitable for people with sensitive eyes and people who wear contact lenses. My eyes aren’t very sensitive, so I can’t confirm the claim, but I haven’t had any problem with the formula. It didn’t sting my eyes at all.

Ingredients: Aqua / voda, ozokerite, paraffin, glyceryl stearate, palmitic acid, acrylates copolymer, helianthus annuus seed cera / helianthus annuus (sunflower) seed wax – vosek sončničnih semen, vp/eicosene copolymer, aminomethyl propanediol, butylene glycol, polybutene, oryza sativa cera / oryza sativa (rice) bran wax- vosek riža, pvp, phenoxyethanol, lecithin, hydroxyethylcellulose, caprylyl glycol, nylon-12, sodium dehydroacetate, tocopherol, myristic acid, ascorbyl palmitate, lauric acid, oleic acid, citric acid, may contain +/- ci 77499 (iron oxides)
(Copied from the Slovenian IDUN Minerals website.)

My Experience with IDUN Minerals Magna Mascara

To be honest, the Magna Mascara’s formula pleasantly surprised me. While it’s not very volumising, it manages to keep my long, straight eyelashes curled. Usually, I need to use an eyelash curler and a waterproof mascara to keep them curled but IDUN Minerals Magna Mascara does a good job. I still need to use a curler but it works fine even by itself. This is why I like using it on those days when I’m in a hurry. The curved spoolie manages to catch most of my eyelashes in one go.

idun minerals magna mascara review bunnyechoes
idun minerals magna mascara review bunnyechoes

That said, the wand is long and the spoolie is large, so I do have to be careful when applying the mascara. I usually end up with some smudges on my eyelids but they’re easy to remove with a q-tip. Otherwise, it doesn’t crumble or smudge during the day. The formula’s scent is different than the one conventional mascaras have but that’s probably due to the IDUN Minerals Magna Mascara not having any added fragrance. The mascara is easy to remove with an oil-based cleanser and it doesn’t need to be scrubbed vigourously.

IDUN Minerals Magna Mascara – the Verdict

All in all, the IDUN Minerals Magna Mascara is a pleasure to use and I’m thankful for the opportunity. Thanks,! 🙂

idun minerals magna mascara review bunnyechoes

You can buy IDUN Minerals Magna Mascara in Slovenia (here; as well as in the Maxi shopping centre in Ljubljana) and internationally (here).

%d bloggers like this: